The Fern Residency Asansol (West Bengal) opens




DECEMBER 05, 2014, MUMBAI: The Fern Hotels & Resorts is pleased to announce the opening of The Fern Residency, Asansol a Mid-scale business hotel in the Second largest city of West Bengal. Part of the Galaxy Mal complex the hotel has 42 rooms, 2 restaurants and 7000 Sqft. of banqueting space.


The 42 exquisitely designed guest rooms reflect modern amenities and facilities. There are three types of rooms, Winter Green Rooms the base category which offers 315 Sqft. of space, The Fern club room & The Hazel Suites. Here, food is an experience too, with a wide selection of local and international cuisines available at The Vista All day dining, along with a lounge bar and in-room dining. With the largest banquet halls in Asansol, the Hotel fast is becoming the preferred venue for rooms &conferences.


Asansol in West Bengal is one of the busiest trading centres in India.It is the 11th fastest growing city in India and the world’s 42nd fastest growing urban centre.It is a coal mining hub, and has a swiftly growing industrial arena.The city boasts of a huge workforce with its per capita income being much higher than many Indian cities.

The hotel is managed by Concept Hospitality & is a unit of Srijan Super facilities LLP


About The Fern Hotels & Resorts, CHPL: Concept Hospitality Pvt. Ltd. is an Indian management company operating hotels, resorts and serviced apartments across India at 24+ locations under The Fern,The Fern Residency and Beacon brands, including a selection of independent hotels. We have a vibrant pipeline of 25 projects in various stages of development.

With its baseline ‘Leading environmentally sensitive hotels’, The Fern Hotels & Resorts is amongst the Fastest growing hotel brands in India with 1500+ rooms presently under management and 1000+ rooms expected between 2014-16. We expect to double our inventory by 2017. Eight properties are opening in 2015.




Ice Bucket, Rice Bucket and the My Tree Challenge

Inspired by the ALS Ice Bucket Challenge the idea for the Rice Bucket Challenge attributed to Manju Latha Kalanidhi, a 38-year-old journalist based in Hyderabad originated. She considered the Ice Bucket Challenge artificial and wasteful of water, and came up with the Rice Bucket Challenge as a less wasteful alternative that would help local communities. It started off as a FB page on August 23, 2014, and within a day, the page had 7000 likes and spread to other South Asian nations.
Close on the heels of this came up The My Tree Challenge, an activity involving planting a sapling and challenging others to do so. The challenge was launched first in Kerala to promote the preservation of nature.
My Tree Challenge was founded by Mammootty, an award winning Indian film actor along with Abdul Manaf, CEO of Easysoft Technologies, and Imthias Kadeer, a travel photographer who also started the campaign Shades of Life, an endeavor to promote afforestation.
Mammootty started the campaign on 30 August 2014 by planting the first tree and challenging Bollywood actor Shah Rukh Khan and Tamil superstars Vijay and Suriya to do the same. The challenge is being taken up and reciprocated with equal enthusiasm by the tinsel world across the Nation. Now, Bollywood actress Bipasha Basu has taken up the challenge and nominated Mohanlal and Hrithik Roshan in turn to follow suit.
Let us dream to get a total green cover roofing the earth we live in and let all corporates, social and political entities come together to carry forward this worthwhile dream.

Responsible Luxury -Not an Oxymoron

At Meluha-The Fern we believe that responsible luxury is not an oxymoron.We ensure that every step of ours is in complete harmony with the natural world. Sustainability considerations are a part of our daily lives and we are committed and passionate about serving our guests as well as the environment.

We take complete responsibility for the Earth’s valuable resources we use. Not only are we extremely cautious about our use, but we ensure maximum reuse and recycle of these resources.

We are a certified Ecotel hotel and Gold rated LEED building – Two esteemed and different certifications that holistically enable us to set systems for sustainability. LEED for our beautiful green building design and Ecotel for reducing the environment impact of our day-to-day operations.

Our commitment has not only been substantiated by results of significant reduction in resource consumption but also by the heightened environment sensitivity of the employees and the community relationships we have cultivated.

We constantly hear of tips to ‘go- green’ …Save water..Switch off Lights..Save energy..etc. buzzing around. Well, it is by doing the little things right ..that make the big things happens. By simple actions and innovations in technology, we’ve gone greener and reduced our overall resource consumption by 71 percent!! Thus making us proud recipients of Ecotel’s highest level of certification -Ecotier I!


These milestones achieved, certainly do not stop us from advancing further. The very Planet Earth we depend on for our sustenance, needs us. We need you to join hands with us, come together and Save our Planet. Do share your interesting stories, green tips and comments with us.

Top 5 Things You Can Do To Reduce Global Warming !

By Aldrina Fernandes
Environment Officer, Meluha – The Fern

Global warming is the increase in the overall temperature of the Earth’s atmosphere. This phenomenon has largely been attributed to the rise in green house gas emissions. India’s greenhouse gas (GHG) emissions rose by 58 per cent between 1994 and 2007 with the Energy sector contributing over half of the emissions-Ministry of Environment and Forests report.
According to the draft of the UN report to be released later this month in Japan: Global warming will reduce the world’s crop production by upto two percent every decade and wreak $1.45 trillion of economic damage by the end of this century. Read more

Global temperatures are predicted to increase alarmingly and result in critical climatic changes, some of which we’ve already begun to witness. So it’s high time, we recognise the gravity of the situation at hand and reduce our individual carbon footprints.

We, at Meluha The Fern are sharing our pathway to a low-carbon nirvana with you- a few practical steps to cut carbon. Take these steps one by one and you could slash your bills while curbing carbon dioxide emissions: Where you save money, you’ll be also saving the planet.

Let there be light…
Before you reach for the light switch, Open the curtains. Natural light is the best source of illumination. Its healthy and free too.
Our lighting choices can significantly save us several watts of energy. Choose Light emitting diodes (LED) or Compact Fluorescent Lamps (CFL) over Incandescent lamps to substantially reduce your energy consumption.
Natural lighting in the Lobby at Meluha-The Fern

Vampire energy guzzlers..
Our homes are overflowing with electronic equipment, almost all of which will have a standby or sleep mode. These devices ranging from our cellphone chargers, televisions, gaming consoles, DVD players, set top boxes etc. are ‘power vampires’. They guzzle energy even when they’re turned off. Simply unplug or turn the main socket off to slay these vampires.

Making life easier?
Coffee maker, sandwich maker, mixer, grinder, juicer, hair dryer, hair straightener, hair curler, etc. …. All make our lives easier don’t they? But let’s ask ourselves do we actually need so many electronic devices?…Can we do without it?

Chill out!
Keep your refrigerator and freezer doors closed. Each minute a fridge door is open it takes around 3 energy hungry minutes for it to cool it down again. Also do not put hot food into a refrigerator since it leads to energy loss.

Look at the sun
Harness the power of the Sun by choosing to use solar-powered technology. Eg. Solar power banks, solar lighting, solar heaters,solar cooker, solar panels etc.

We’d be most glad to hear about your illuminating ideas of cutting carbon. So hit the button below to leave a comment.

Manasarovar The Fern, Hyderabad

Employee Environmental Education

 Luxury Hotel in Hyderabad, hotel in Hyderabad, 5 star hotel in Hyderabad  

“Someone needs to tell people that you cannot have infinite growth on a finite planet”, says British writer and environmentalist Jonathon Porritt who was in India recently with his latest book titled, The World We Made, which was released in October this year.

This is exactly what Manasarovar The Fern, the Luxury Hotel in Hyderabad aims at through its proactive Green Team and its very active Employee Environmental education programme. Led by the Green Team, ‘environment sensitization’ has become a significant part of the training programme.

Employee Education

The skills of employees are fundamental to the success of a business. Business and employees have a shared interest in increasing skill levels. For the business, it helps with their

aim to increase performance, and for the employee to manage their own

futures by taking charge of their own learning.

The Fern Hotels and Resorts believe that Employee education is the most important aspect in establishing and maintaining our ‘green’ objectives. In order to ensure the committed participation of the staff, the 5star Hotel in Hyderabd, Manasarovar The Fern has a ‘green team’ headed by an Environment Officer who is responsible for training, conducting refresher courses, solving ‘green’ problems and generally creating and keeping alive an awareness of the environment.Induction of new employee takes place for environment and they are trained within the department to maintain higher efficiency of all equipment and to save energy and water by continuously monitoring the preventive maintenance. An Eco test is conducted r every six months after the joining date of an employee.

At Manasarovar the Fern, 5 star hotel in Hyderabad   this special group of people, called  The Green Team, all volunteers from the staff body, is the driving force behind its environment initiatives. The team initiates and monitors all environment initiatives done in-house. The Green Team empowers the staff far beyond the property’s set-up. Professional hierarchy is also set-aside in this unique team. The success of the Green Team can be gauged from the guests and staff members who have taken our green message in to their own lives and personal groups.


5 star hotel in Hyderabad ,Manasarovar The Fern is aware of the impact it has on its environment and its people, both internal – staff and guests – as well outside, on the community. The luxury Hotel in Hyderabad , Manasarovar The Fern property is an active member in its locality. Community initiatives, often led by the Green Team, range from working alongside local administrators and residents in planning infrastructure projects to outreach projects in schools and cleanliness drives.

Working with the community allows the team to learn new skills while sharing its knowledge in exchange. These participative initiatives always lead to better results for the community. Led by the general manager, this luxury Hotel in Hyderabad shares green tips and initiatives and welcomes experiences of green travel and practices from its guests.

Each member of The Fern family, from the Chairman to the entire staff body, takes a pledge to adhere to and further the commitment to the environment.

“Being a team member of an environment sensitive group, I pledge to protect and enhance the environment including all its resources by encouraging and implementing the concepts of reduce, reuse and recycle. I will manage my share of resources with maximum efficiency. I pledge to form an educated opinion and to make responsible choices. I pledge to make a difference.”







Beaumonde-The Fern, Kochi

Energy Conservation Hotel in Kochi, hotels in Cochin, hotels in Kerala, 5 star hotels in Cochin

If one considers all the activities coming under Nature Preservation or Environmental Protection, Energy Conservation is of utmost importance and it comes at the top of the sustainable energy hierarchy. Energy conservation can result in increased financial capital, environmental quality, national security, and also financial security for a business which strictly adopts it. Therefore this model followed by the hotel in Cochin Beaumonde The Fern An Ecotel makes sound business sense in addition to making this 5 star Hotel in Cochin a role model for other business establishments of the region.

Through energy-efficiency, Beaumonde the Fern hotel in Cochin ensures that the amount of greenhouse gases and pollutants in the atmosphere are reduced.A first among Hotels in Kerala, the policy of reduce reuse recycle is adopted in every phase starting from the architecture of Beaumonde the Fern An Ecotel.



Depressions and protrusions in the façade of this 5 star Hotel in Cochin play an important role since majority of the dead walls remain under shadow thereby reducing the surface radiation. Developed at the onset, the architectural preset lighting systems saves energy in hotel lobbies and restaurants, thus becoming one of the first hotels in Kerala to stress on light harvesting.


The building of this hotel in Cochin is positioned in such a manner as to reduce direct sunlight, thereby reducing electricity consumption by way of less air conditioning and lighting.


The roof top of this 5 star Hotel in Cochin is treated with 3 layers of coba (clay brick), which is a natural resource. This acts as an insulator from heat and noise, thus reducing air conditioning load.



The cement that has gone into making the Cochin 5 star Hotel Beaumonde The Fern An Ecotel is absolutely environment friendly. This cement, PPC (Portland Pozzalana Cement) contains 15-20% fly ash, as compared to OPC (Ordinary Portland Cement) and is used for finishing of the exterior plaster, block masonry, tiling and flooring.

For concreting works the hotel has used cement products like fly ash, GBFS (Granulated Blast Furnace Slag) etc., which help reduce the atmospheric pollution. Fly ash is a by- product of Electric power generation, and 15% of the same is used in PPC. This also brings down the use and production of cement, which results in reducing pollution at this hotel in Cochin.


The double glazed window of this pioneer among hotels in Kerala comprises a hermetically sealed double glazed unit. This double glazed window blocks the heat of the sun from entering the room and helps in conserving the air-conditioning energy.  An added advantage of this unit is that it prevents fabric and furniture color from fading as the glazed unit prevents the infra-red light from the sun to enter the room.


At this 5 star hotel in Cochin,BEAUMONDE The Fern, An ECOTEL, energy efficient LED Lamps /PL lamps and T5 fluorescent tubes are used which provide as much light as ordinary bulbs, yet consume substantially less energy.

To cite an example: using a 10W PL lamp will give an equal amount of brightness as a 60W incandescent bulb whereas the former (PL lamp) will have a power consumption of 25% of the latter. What’s more, room lights come on only when the key card is inserted; there is no chance that lights or the air conditioner remains on once the guest leaves the room.

Another exclusive feature at this hotel in Kerala is that the mini bars used in the guestrooms save up to 40% energy, as it is equipped with “fuzzy logic” which senses the load inside the refrigerator and cools it accordingly.   Also an added advantage is that these mini bars are CFC (ChloroForo Carbon) free.


During the start, the motor acceleration is controlled by gradually increasing the motor current to a reference current ramp limit.  In the energy saving mode the applied voltage is adjusted by sensing that the motor current is running at minimum.

Major Benefits to this 5 star Hotel in Cochin

Electrical – to reduce starting current

Mechanical – to control starting acceleration

Economic – to save energy on partially loaded motors plus electronic motor protection without extra cost.

At this hotel in Cochin,BEAUMONDE The Fern, An ECOTEL ozone depletion levels have been reduced to 99.55% as we have used the more eco-friendly alternative i.e. R134A instead of CFC refrigerants. The mono screw chillers which have the least number of moving parts operates on a step less efficiency range of 10% to 100%.

All other refrigeration including walk-in cooler, deep freezer etc uses 134 A and 404 A gases, which are environmentally friendly.


At this 5 star hotel in Cochin,the hot water at 50 degrees C comes as a by- product of the air conditioning plant

ENERGY CONSERVATION THROUGH BUILDING MANAGEMENT SYSTEM AUTOMATION at Beaumonde the Fern An Ecotel, one of the leading hotels in Kerala

•           Monitored ventilation in public areas like banquets, meeting rooms, etc


•           Distribution pumps are controlled to distribute chilled water as per load through variable frequency drives (VFD).  Suitable adjustments are made of set points of chillers based on external temperature.  Setting at higher or lower points will depend on temperature.


•           Kitchen exhaust activated only when necessary.


•           Treated fresh air is on control

•           Guest concurrence by green button.  Increase points in the guestroom by two degrees.


•           STL charging and discharging are decided on concessional and penal tariff timings.


•           Maximum peak demand is pegged to the permissible maximum by selectively shutting off non-critical equipment.


•           Lighting in public areas toilets are switched on/off based on occupancy sensors


•           Individual guestroom, A/c, lights operate through key tags and one touch bedside control panel.


At this brilliant hotel in Cochin,when a guest voluntarily presses the ‘Eco-button’ on the bed-side panel, the thermostat of the room’s air-conditioning unit is stepped up by 2oC. The resultant savings in electricity are translated into rupee terms by a central computer, displayed on the guest profile and folio and a certificate is issued to the guest. This hotel in Cochin is one among the very few hotels in Kerala which have introduced the key card system wherein the lights and AC are activated only as the Guest’s card is inserted into the Energy Saving Device.

Give following anchor tag:



Meluha The Fern, Mumbai



Environmental Commitment Hotels in Mumbai, 5 star hotel in Mumbai, luxury hotel in Mumbai

For Meluha The Fern An Ecotel Mumbai, luxury hotel in Mumbai, Environmental protection is not just another term for ensuring market survival. This 5 star hotel in Mumbai, lives the spirit behind the idea of Environmental protection and the Hotel exudes the commitment with which this idea is taken forward in its day to day operations. For example the novel concept of Pure Rooms is not found elsewhere among hotels in Mumbai. “Sometimes indoor air pollutants may be up to 100 times higher than outdoor air. Well, now Meluha the Fern provides these special PURE rooms for guests with respiratory allergies, families with kids or simply enhancing any frequent traveler’s room experience. The PURE Room program significantly reduces the impact of potential irritants to you which allows you to rest comfortably, sleep better and awake refreshed so you can enjoy your stay. Discover a refreshing change in our accommodations where your comfort is our primary concern”, the website of this 5 star hotel in Mumbai, in the heart of Mumbai city, which is not so famous for its clean air, states.

Being a luxury hotel in Mumbai, Meluha The Fern could easily have fallen prey to the more trodden path of other hotels in Mumbai, who also cater to the discerning guests with élan and comfort, no doubt, but not often with that extra touch which makes all the difference and which spares a little moment to be concerned about the space around, the Environment that is constantly being exploited mindlessly.


Meluha the Fern, the 5 star hotel in Mumbai welcomes its guests to join its Green Cover Loyalty program and offers adequate reward for those who do so. This luxury hotel in Mumbai which is part of the Major Hotel chain under Concept Hospitality group provides long-term sponsorship of a tree in honour of the guest and allows points to be converted to cash as a donation to NGOs that work on environment projects. – See more at:







Earth Day began in 1970, when 20 million people across the United States rallied for increased protection of the environment. People were trying to influence decisions on the Vietnam War but they were also beginning to really focus attention on issues like air pollution, the contamination they were seeing in the land. And today more than a billion people around the world will celebrate Earth Day 2014- the 44th anniversary of that day of action.

Environmental problems today, however, are more important than dirty air, toxic water, and a hole in the ozone layer. Since the way the issue has affected the Global change of climate in a difficult to explain doomsday manner is hanging above our heads like the sword of Damocles. We have enjoyed Nature’s bounties and in the process we have gone in for a mindless exploitation of the Earth in whatever areas one can think of.

It is however, noteworthy that these developments have been an eye-opener to many, if not all–especially corporate citizens while celebrating Earth Day 2014 in India. The Fern Hotels and Resorts, the pioneer among Green Hotels in India, is one such Brand doing everything possible to cherish, protect and preserve the Earth’s minimal resources which are irreplaceable and hence need to be valued as something precious. Let this Earth Day go beyond just another celebration by the eco friendly hotels in India for the sake of it and turn out to be the beginning of a proactive step to save the Earth from total disaster.Image

Green From The Ground Up At Meluha

At Meluha The Fern, Mumbai we believe that responsible hospitality is not an oxymoron. We ensure that what we do is in complete harmony with the natural world. Honest sustainability is part of our daily lives and we are committed and passionate about serving our guests as well as the environment.

Meluha is among the few luxury hotels of its class in India to be conceived as an environmentally sensitive hotel. In a sense, we’re green from the ground up. This is a tremendous advantage for us, as we’ll explain in this post and the others in this series. Its an approach we strongly recommend for those considering an eco-venture, hotel or otherwise. If you have the opportunity or luxury, grab it.

Guest rooms at Meluha The Fern, Mumbai are amongst the most eco-friendly in the world.
Guest rooms at Meluha The Fern, Mumbai are amongst the most eco-friendly in the world.

Location matters when planning an eco-responsible 5-star hotel. A recent Lonely Planet article was a disappointment because the Top 10 eco-stays it listed were all on forest land or similar exotic locales. The Meluha is a city-centre business hotel, with miles of Mumbai’s famous cityscape all around. We love challenges.

The philosophy at Meluha The Fern is to get it done, not just say it. With one caveat; the guest experience should be enhanced, not compromised. We definitely let our guests know of the environmentally responsible work we do, though we are modest with it. Business guests appreciation of our 141-room hotel is very high, most realise only later that they’ve stayed at perhaps the world’s most environmentally responsible business hotel. Its The Fern way.

In the meantime, please visit our new website:

Walk for Green Tourism

Walk for Green Tourism

Holding rallies and other similar public events (if enough people can be persuaded to come) is a very effective campaign tool. Holding mass meetings with speakers is powerful as it shows visually, through the number of people in attendance, the support that the campaign has. Now Green Tourism has a new and innovative role model in Cochin. If political parties and trade unions can adopt this method to gain public attention and successful propagation of their campaign, so can a Hotel even if it is a Five Star Luxury Hotel. The end justifies the means, says the adage. And everything is fair in war; indeed we are involved in a war, a war against waste, irresponsible exploitation of natural resources and the list can be extended ad infinitum according to the fertility of one’s imagination.

Green Team of Beaumonde the Fern An Ecotel Cochin celebrated National tourism day to increase understanding and awareness about Green tourism. On this occasion, they have presented a rally by walking on the Highways along with the children of Janseva Shishu bhavan, an Institute for destitute children in Cochin on 25th January 2014.
Apart from any green significance the action may have, it gives a glimpse into another dimension of the mission for luxury with responsibility, something the Fern Hotels and Resorts are crusading for ever since its inception.