The Fern Hotels & Resorts organised a four-day FAM tour of its Gujarat properties to promote its MICE services. 14 leading MICE specialists from Mumbai were hosted on the three-city tour of Ahmedabad, Rajkot and Sasan Gir that took place from April 6-9, 2013.
“India’s MICE segment is looking for a change, with demand growing for off-sites and mid-sized events. We have the largest network of hotels in Gujarat and are in the perfect position to cater to both the meeting and incentive demands of MICE,” said Mr. Sarosh Khatib, Senior Vice-President, Sales & Marketing, Concept Hospitality Pvt. Ltd.
Organised in partnership with Indigo Airlines, the itinerary included overnight stays at The Fern, Ahmedabad (5-star), The Fern Residency, Rajkot (4-star) and The Fern Gir Forest Resort, Sasan Gir (5-star); local sight seeing and a lion safari, the hallmark of the Gir National Park & Wildlife Sanctuary.
About The Fern Hotels & Resorts, CHPL: Concept Hospitality Pvt. Ltd. is an Indian management company operating hotels, resorts and serviced apartments across India at 24+ locations under The Fern, The Fern Residency and Beacon brands, including a selection of independent hotels. It has a vibrant pipeline of 25 projects in various stages of development.
With its baseline ‘Leading environmentally sensitive hotels’, The Fern Hotels & Resorts is amongst the fastest growing hotel brands in India with 1200+ rooms presently under management and 1000+ rooms expected between 2013-14. It expects to triple its inventory by 2015. Eight properties are opening in 2013.
On the occasion of International Women’s Day on March 8, we sponsored one tree for each lady guest staying at any of our 24 locations across India on that day. Over 100 guests received a dedication.
A tree is a life giver and sustainer, an essential part of our eco-system, just like a lady. With gratitude, respect and love, we honour their contribution and hope to encourage a good tradition.
“Women’s Day has been an active social movemment since 1909, bringing with it immeasurable empowerement and progress. We actively support equality in all aspects of life, everyday. This is our humble gesture on this significant day,” said Mr. Param Kannampilly, Chairman & Managing Director, Concept Hospitality Pvt. Ltd.
In association with Grow-Trees.com, a CSR organisation, each lady guest received a sapling in her honour, planted in one of six managed forests across India. These were from a selection of 25 species, simultaneously indigenous and productive to the region such as Papaya, Mahua and Neem. In addition, she will receive an e-certificate, explaining the location and type of her tree which will be nutured on her behalf for years to come.